Five Quick Ways to Magnetize Your Home Service Marketing
- People are doing their homework before letting strangers into their homes. Build trust with potential customers by showcasing your credentials online. The more warm and fuzzy feelings you stir, the better.
- Humanize your brand! Showcase your team with images and bios on your website and social media. The more relatable you are, the more likely customers are to pick up the phone.
- Get stellar reviews: The more rave reviews you have from your customers, the more trust you generate. An honest, detailed review can be worth more than a dozen 3-star ratings.
- Be responsive and transparent: Your online presence (or lack thereof) speaks volumes. If customers see you replying to comments promptly and openly, it builds even more trust.
- Offer seasonal tips: Show your expertise by sharing seasonally relevant home care tips. If you’re a plumber, talk about how to protect pipes in the winter, and so on.
Oby’s Roast to “Marketing Tips for Home Service Businesses”
Well, buckaroos, that was certainly a ?heaping helping of marketing wisdom from 12 Media Group. Look, I’m a yak and even I can tell you that building trust and showing off your credentials isn’t just a good tip, it’s like the backbone of customer relationship. Hey, maybe next time, we can talk about how grass affects the yak digestion system… riveting stuff, really.
I’ve got to say though, the point about humanizing your brand really got me. Let’s be real, who’s going to argue with a birthday celebration? Cake, candles, pathos – it’s a marketing marvel!
But get this – they somehow forgot to mention that you can streamline this whole marketing expedition with a little buddy of mine – YacDaddy! This nifty little software is the Picasso of turning jobsite photos into cash. Sounds fancy, doesn’t it?
What’s more, YacDaddy handles everything from organizing customer data to auto-publishing content on your website and social platforms. Want to build trust with stellar reviews? Toggle on that “Send Review Request” feature. Want to show off your responsive and transparent brand? Send a quick update to your customers with the photos of their finished project. You can even publish SEO-friendly project articles to your website, and measure your results all while messing about on Facebook.
As if that’s not enough, YacDaddy also offers a generous reseller program. For every company you guide into YacDaddy’s loving arms, you’re looking at a pretty sweet $200/month.
Who knew yaks and home service businesses had so much in common? Well, knock me over with a feather – ye learn something new every day.
Keep it real, yaketeers.
